On-demand home services platform designed specifically for Tier 2 & Tier 3 cities. Addressing a $60B+ Indian home services market, of which over 90% remains unorganized, by digitizing, verifying, and empowering the massive local workforce.
Total Market size (TAM)
$60B+ (₹5.2L Cr)
India Gig Workers by 2030
23.5 Million+
Target Tier 2/3 Cities
400+ Cities
Bareilly Pilot Launch CAC
₹0 (Organic)
Finding verified local technicians (electricians, plumbers, repairmen) in smaller cities is extremely painful. Bookings are done offline through verbal references, leading to arbitrary pricing, zero safety guarantees, and inconsistent quality.
India has over 3-4 crore unorganized home service professionals who lack a digital identity, steady customer pipeline, and financial tools. They remain trapped in low-income cycles with zero social security.
Existing large service aggregators are optimized exclusively for high-income Tier 1 metros. They ignore 400+ Tier 2 & Tier 3 cities due to fundamentally different consumer trust behaviors, localized pricing structures, and low digital marketing returns.
Every professional is verified offline, background checked, and registered under e-Shram credentials. Customers get guaranteed standard pricing, instant allocation, and safety insurance support.
We provide local technicians with a micro-SaaS profile app, customer management tools, direct payment linkages, and formal financial security programs to double their daily average income.
A low-friction, high-trust localized product using regional languages, micro-location routing logic, and a community-driven referral loop that operates seamlessly even in semi-urban contexts.
While metros reach peak saturation, India's Tier 2 and Tier 3 cities are expanding rapidly with high digital payment and smartphone adoption.
$60 Billion
India's overall home services sector valuation in FY2025 (~₹5.2 Lakh Crore), of which over 90% is currently unorganized.
$12 Billion
The emerging local services market potential within India's Tier 2 and Tier 3 cities (~₹1 Lakh Crore) as smartphone & digital payment adoption surges.
$1.2 Billion
Our target capture pool (~₹10,000 Crore) by establishing deep density and trust leadership in selected Tier 2 & Tier 3 regional clusters.
1 Billion
Active Internet Users
Tier 2/3 and rural areas account for 57%+
23.2 Billion
Monthly UPI Volume
Small, high-frequency merchant payments dominate
31 Crore
Registered e-Shram Workers
Unorganized workers registered in national databases
Unlike traditional platforms that burn heavy cash on customer acquisition and massive operational centers, Kaamio's business model is built around organic referral loops, localized density, and unit-level profitability from Day 1.
Customers pay exactly what the standard rate card states. No booking fees, which ensures high retention and organic referrals.
We charge an 8% to 22% category-wise transaction fee on each successfully completed service transaction from the partner side.
Service partners pay a minor one-time fee to cover background verification, digital badge registration, and profile activation.
Average Order Value
₹480
Platform Take-rate
8% - 22%
Customer CAC
₹0
LTV / CAC Ratio
5.8x
Our launch blueprint has been validated in Bareilly, proving our matching and activation algorithms.
Bareilly serves as our blueprint. With a population of 1.45M+ and a strong unorganized worker base, we launched local operations with zero external capital support and immediately hit critical operational milestones.
Our tech stack leverages modern mobile patterns and scalable backend infrastructure, allowing us to maintain minimal overhead.
Single unified codebase serving Customer and Partner interfaces. Extremely lightweight (less than 15MB download size), optimized for low-end mobile hardware common in Bharat.
Real-time database, instantaneous location matching triggers, and structured storage. Restructured row-level security (RLS) guarantees absolute user-data safety.
Algorithmic matching routes service calls to active professionals in real-time, reducing fuel/commute overheads and ensuring service delivery within 45 minutes.
Replicating the Bareilly success matrix across regional clusters using a phased rollout model.
Onboard first 500 partners, test tech stack stability, establish positive unit economics, and secure e-Shram database synchronization.
Expand to adjacent cities (Moradabad, Shahjahanpur, Aligarh) using centralized backend hubs to reduce infrastructure overheads.
Introduce formal credit scoring, micro-insurance options, and tool financing partners for high-performing platform service workers.
If you are a strategic fund or investor aligned with building digital platforms for Bharat, fill in details below to receive our investor package.